But today they've taken it beyond anything you'd have imagined:
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Yup, that's right, you don't even see the word Google... Wait a minute, yes you do: spelled out in Morse code!
This is actually pretty brave. Google will probably scare a lot of people with this move. People will land on the page and either think that Google has been defaced or they've landed on a phishing site. It'll be interesting to see if they stick with it for a full 24 hours.