Wednesday, April 01, 2009

A sign of desperation? Microsoft advertises on Google

A fellow named James White posted a thoughtful, detailed item about the proper ways to handle "state" on the Web: how session variables or database drops are the right way to go, and JavaSript countdowns are not.

For some reason his post fired up the Google ad machine like nothing you've ever seen. That was surprising enough, but I was astonished to see a Google Adwords ad for: Internet Explorer 8!

Is this a sign that Redmond really is losing to Mountain View? IE has been losing market share to Firefox, and more recently to Google Chrome. Is Microsoft so desperate that they have to buy eyeballs from their arch-rival? This is akin to, say, CBS buying commercial time on ABC to advertise CSI.